HotelSeoul

Signiel Seoul

Lotte Hotels luxury property on floors 76–101 of Lotte World Tower at 300 Olympic-ro in Songpa-gu, with 235 rooms and panoramic city views over Jamsil and the Han River corridor. The height is the point: pool, spa and dining sit above the mall and tower observation traffic below. Book through lottehotel.com/seoul-signiel when you want Gangnam-east skyline drama; confirm lounge access and restaurant reservations separately, and use subway or taxi rather than walking the tower complex with luggage.

Address
Lotte World Tower, 300 Olympic-ro, Songpa-gu, Seoul 05551, South Korea
Official website
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While you're there

Lotte World Tower in Songpa puts Jamsil and the river bend below. Use altitude for orientation, then taxi to Gangnam for Jungsik or to Jongno for Four Seasons Hotel Seoul. Confirm tower observation and restaurant reservations separately from the room.

Pro Tip: Book Seoul Sky or tower restaurants separately from the room; Lotte World Tower attractions do not quietly include hotel guests, and lobby assumptions create awkward queues.

Best for
Altitude and orientation above Jamsil and the Han River bend.
Pair with
Park Hyatt Seoul for a Gangnam COEX contrast.
Season / timing
Frieze week still fills citywide luxury inventory; holiday weekends pack the tower.

Address verified July 23, 2026. Confirm hours and access before travel.

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