South Korea · City address book

Where to eat, stay and visit in Seoul

Seoul is a city of districts: Jongno and Bukchon for palaces and hanok streets; Gangnam for polished shopping and dining; Hongdae and Seongsu for younger nightlife and design. The Banquet stay list leans Four Seasons Hotel Seoul, Park Hyatt Seoul and Signiel Seoul; museum mornings go to Leeum Museum of Art, Amorepacific Museum of Art or Dongdaemun Design Plaza; dinner planning starts with Jungsik, Mingles or Evett; The Hyundai Seoul covers a department-store shopping day when Frieze week fills the diary. Shinsegae Gangnam, at 176 Sinbanpo-ro in Seocho, keeps a personal shopping room for Black Diamond: 120 million won and 12 purchase days on the 2026 card. Plan each day inside one zone and ride the metro between them; use Naver Map or KakaoMap for walking routes, since Google Maps navigation is limited in Korea. In Bukchon, respect residential quiet hours and photography rules; the area is lived-in, not a theme park.

11 listings below, with addresses, websites and Banquet planning notes for each stop.

Hotels · 3

  • Four Seasons Hotel Seoul

    97 Saemunan-ro, Jongno-gu, Seoul 03183, South Korea

    Four Seasons in Gwanghwamun at 97 Saemunan-ro, a practical northern base for palace walks, Bukchon and the Jongno dining belt without crossing the river every morning. The hotel…

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  • Park Hyatt Seoul

    606 Teheran-ro, Gangnam-gu, Seoul 06174, South Korea

    Design-forward Park Hyatt on Teheran-ro opposite the COEX area, a practical Gangnam base for Frieze Seoul week and Samseong appointments. Rooms sit high above the boulevard with calm…

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  • Signiel Seoul

    Lotte World Tower, 300 Olympic-ro, Songpa-gu, Seoul 05551, South Korea

    Lotte Hotels luxury property on floors 76–101 of Lotte World Tower at 300 Olympic-ro in Songpa-gu, with 235 rooms and panoramic city views over Jamsil and the Han…

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Restaurants · 3

  • Evett

    10-5 Dosan-daero 45-gil, Gangnam-gu, Seoul 06021, South Korea

    Modern Korean-inspired fine dining by Australian-born chef Joseph Lidgerwood at 10-5 Dosan-daero 45-gil near Dosan Park in Gangnam. Evett moved from Yeoksam to this larger Apgujeong-area room in…

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  • Jungsik

    11 Seolleung-ro 158-gil, Gangnam-gu, Seoul 06014, South Korea

    Chef Yim Jung-sik’s New Korean fine-dining restaurant in Gangnam, with a parallel New York outpost under the same name. The MICHELIN Guide Seoul & Busan 2026 lists Jungsik…

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  • Mingles

    2F, 19 Dosan-daero 67-gil, Gangnam-gu, Seoul 06016, South Korea

    Modern Korean fine dining by chef Kang Min-goo at 19 Dosan-daero 67-gil in Cheongdam, Gangnam. Mingles earned three Michelin stars in the Seoul guide’s 2025 elevation and remains…

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Museums · 3

  • Amorepacific Museum of Art

    100 Hangang-daero, Yongsan-gu, Seoul, South Korea

    Museum inside David Chipperfield’s Amorepacific headquarters at 100 Hangang-daero in Yongsan, with lobby and catalogue library apLAP on the public atrium floors and exhibition halls below. The building…

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  • Dongdaemun Design Plaza

    281 Eulji-ro, Jung-gu, Seoul, South Korea

    Zaha Hadid-designed cultural complex at 281 Eulji-ro in Jung-gu, managed with the Seoul Design Foundation as the city's design landmark. Design Miami staged its first Asia In Situ…

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  • Leeum Museum of Art

    60-16 Itaewon-ro 55-gil, Yongsan-gu, Seoul, South Korea

    Samsung Foundation private museum in Hannam-dong at 60-16 Itaewon-ro 55-gil, with buildings by Mario Botta, Jean Nouvel and Rem Koolhaas. Museum 1 holds traditional Korean art; Museum 2…

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Shops · 2

  • Shinsegae Gangnam

    176 Sinbanpo-ro, Seocho-gu, Seoul 06546, South Korea

    Shinsegae Gangnam is the department store at 176 Sinbanpo-ro, Seocho-gu, beside Express Bus Terminal. The store brands itself Gangnam. The district on the address is Seocho. Lines 3…

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  • The Hyundai Seoul

    108 Yeoui-daero, Yeongdeungpo-gu, Seoul, South Korea

    Hyundai Department Store flagship in Yeouido at 108 Yeoui-daero, opened 26 February 2021 inside the Parc.1 mixed-use complex. The public beat is Burdifilek’s ground-floor Waterfall Garden: a roughly…

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